Robin William Easterby
Senior Project Manager / Director | Shoot Producer in Creative Advertising, Marketing
for FMCG, Tech, Automotive, and Health Care.
(AI Integrated process and production specialist)
rweasterby@gmail.com
Open to a Permanent, FL, FTC contract from the w/c 1st June
Climate Week (X3 Day event) - June 2026: Blue Earth Summit: World's first mycelium-grown bar commissioned by HSBC through UNBOUND
Fake OOH Social asset for the Bz4x Toyot Electric Range 2026
More than a safe pair of hands
With 10+ years of experience supporting London agencies and clients, I take the stress out of complex projects. lead day-to-day management of complex and target production from the client brief to final delivery across all platforms and experiential events.
-I lead teams to deliver crafted best-in-class creative output.
- I can also offer operational change management,
- I am at the forefront of AI-integrated production and social output,
Using platforms such as Float, I can manage your team's resourcing.
Let’s connect today to solve your next business challenge.
Testimonials
Toyota 2023-24 - New work to come in 2026
Social Content / Real World Events - Summer 2022
This project helps to showcase my event production skills, This was delivered in a very tight window working with local and international clients through Cult London for Marc Jacobs and AKT LGBTQIA+ community charity that supports the homeless. We built this so people could celebrate their love and it generated a significant social footprint to create a relevant event at London and Manchester Pride celebrations. The social output was significant to the brand.
Digital, web build, apps, and all other print and digital deliverables.
Having worked on and delivered for FMCG in-house brands and agencies, and produced a wide range of Health and Medical sector assets, I have always pushed to implement new technologies where possible.
Here is an example that changed the category norm for big pharma, advancing what was possible as part of a 10 million-pound launch for both HCPs and patients.
Production
Photographic /AI Production
As a creative producer, I have a wide range of production experience both in the concepting stage, production, and final delivery. I've accrued a huge wealth of experience when orchestrating stills/social shoot.
From Swimwear to High fashion, luxury products, FMCG and brand-related campaign imagery for all platforms and special installations such as materials for Digital billboards Station takeovers and Building wraps.
Illustration AI & CGI Imagery
I regularly book 3rd party suppliers with the specialist skills required to bring the client's vision to life making striking key visuals, OOH Print Ads. I have a little black book of some of the best in the industry. I think it's important to hold the clients hands through the process to make sure their vision is realised, from scamps through final approval and asset distribution.
CGI WIP Render
Research production using AI-generated storyboards, KV's and for the animatic process, for both online and real-world quant or qual.
I particularly enjoy developing and finalising AI animatic test materials and storyboard artwork. Working closely with the creative team or directors to bring their ideas to life. I regularly work with Ai animators and skilled artists who specialise in bringing scripts to life to create bespoke imagery that will showcase ideas and land the concept for qual or quant research groups .
Production can include voice-over recording, AI-generated language translation and transcreation, and all titles, including all supers, SFX soundscapes, or final music mix and radio.
Experiential Events and Special Projects
Sometimes the stars align and a project drops into your hands and these are often the most challenging and rewarding, here is an example of such a project. working with artists and using new technology at the time, turning tweets into pencils for a global charity that blew up on then Twitter (X), Facebook, and YouTube which had over 10 million impressions on the live launch date.
This event took place in New York and in a pop up gallery space attracting locals and a large amount of international attention for world literacy day.
Live and Virtual Event Management
I was brought in to deliver a multi-faceted event in King Cross Cola Drop yard for Christmas 2022 until February 2023. The elements included x 6 curling lanes, a bar, and lounge, social selfie structures along with all the usual Christmas whistles and bells, including a 47-foot real Christmas tree. This project started on the 9th Nov and finishes at the end of February 2023.
Smooth client-facing comms were key and working closely with the very fantastic Kit & Caboodle team and multiple 3rd part production partners was a must to keep all the parts moving for launch, across live rollout into ongoing maintenance, and my involvement up to Christmas derig in early January.
Thank you for your time and, I look forward to hearing from you soon.
